Tag: David Gardner

Wii will retail for around $170 - EA

Tags: Nontendo + Wii + EA + David Gardner

Motu
Posted by Motu 3 years 3 months ago; via gamesindustry.biz/content...

David Gardner (EA's VP and COO) has revealed that the publisher believes the console will retail for around US $170 in North America.

In an interview to be published later this week, Gardner said: "I've heard in Japan that the price is about $170, but I don't know if the price has been set in Europe yet."

Gardner went on to discuss the key differences between Sony's PS3 and Nintendo's new console, saying he was confident that the Wii will find its niche in the market as consumers' "second" console.

Nintendo has so far declined to...

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EA to Cut Development for PSP & Refocus on Nintendo DS

Tags: EA + Nintendo + DS + PSP + David Gardner

david
Posted by david 3 years 3 months ago; via mcvuk.com/newsitem.php?id...

Electronic Arts executive VP and COO of worldwide studios David Gardner revealed to MCV that the publisher is starting to refocus its handheld efforts on Nintendo DS in light of what he feels are negatives on the price and performance of its competitor, Sony's PlayStation Portable.

"There’s no doubt that EA has historically bet more on PSP," Gardner explained. "I think we were excited by the technology, but the consumers have proven that actually what they want is fun. We must never forget that what we need to focus on is fun and so EA is...

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